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Saputo Foodservice


Go For The Gold!

Saputo sought to change the perception of the Saputo Premium Gold Mozzarella brand among pizzeria operators. EnVerve repositioned Saputo Gold as “The Premium Gold Mozzarella Cheese Provider.” Campaign elements outlined the product’s competitive advantage – superb performance, ultimate consistency and incredible stretch – which spoke directly to the needs and concerns of the pizzeria operator. The result was a full transition for Saputo Gold Mozzarella: No longer a commodity cheese but a leading Premium Mozzarella Cheese.

Saputo Premium Gold Mozzarella :: Trade Ad
Saputo Premium Gold Mozzarella :: Collateral
Saputo Premium Gold Mozzarella :: Culinary Pizza Brochure
Saputo Premium Gold Mozzarella :: Web Promotion